Selling Your San Diego Area Home 

Selling your home should be an exciting time in your life, but it can also be a time of stress and uncertainty.  Choosing the right Realtor® is the first step in ensuring that your investment in your home pays off, knowing the decision you made was the right one, the process was handled professionally and the outcome for you was desirable. 

Our level of service and experience allows you to focus on your move while we thoroughly manage the sale of your home  from our initial consultation to the final closing, and beyond.  We pride ourselves on repeat business and, during this process, you will come to understand why.

In today’s market, over 92% of all buyers begin their home-buying process by searching the internet. Having your home marketed professionally is the key to catching buyers quickly; listed below are some of the tools we'll employ to capture and keep those buyers. 


Before the sign goes up:

  • Establish a fair and "sellable" sales price for your property based on an analysis of current market conditions
  • Develop a comprehensive marketing plan for your property that would include flyers, brochures, property signage and an extensive internet marketing campaign, ensuring maximum exposure of your property 
  • Work with you on staging your home and generating curb appeal to ensure getting the highest possible price for your property Schedule a professional photographer to take photos of your home, including production of a “virtual tour" 
  • Perform a walk-thru of your home with you and put together a “script” to be used during showings that details the high points of your home’s features on a room by room basis.  A  video will then be developed, incorporating the script, and will be a key tool in marketing your property  


We won't take your listing for granted:

  • It is our job to "sell" your home 
  • As often as possible, be present to personally present and show your home to potential buyers  
  • Provide weekly updates to you on current market activity, specific activity on your home, and provide feedback to you from other agents and prospective buyers 
  • Be at your disposal throughout the sales process for questions or concerns that may arise 
  • Negotiate the best price possible for the sale of your home 
  • Be there to walk you through every step of the selling process, from the negotiation of the offer, being there for inspections and appraisals, and continuing our follow-through during the escrow process and final closing 


Please feel comfortable that when choosing us, your property will be marketed and advertised with the level of professionalism it deserves. From extensive internet advertising, networking within the community, direct mail campaigns, and coordinating and attending every showing, you'll receive the service that you should expect from your real estate professional. 



Representing only a select number of buyers and sellers, our clients receive the personalized attention they deserve from their real estate professional.  Because of the "boutique" nature of our business model, we're able to provide to our clients a higher level of personal service and  a commitment to building enduring relationships.  Working as a team, our agents are supportive of each other and our clients and will work together to get your property sold for the best price and in the shortest amount of time.